Central Florida Marketing Communications Agency Reimagines its Strategy

Daytona Beach, Fla (PRWEB) June 29, 2012

DME Holdings, LLC, a Daytona Beach- based direct marketing industry pioneer, announces a shift in relationship marketing with the recent additions of Alin Jacobs as Chief Marketing Officer (CMO) and Lawrence Brown as Chief Information Officer (CIO); along with a July 9 launch of DMEdelivers.com, DMEs new online address. Specializing in end-to-end strategic marketing solutions, DME provides database management, direct mail, email, social media, telecommunications, and digital media services as well as the creation of personalized URLs.

Jacobs returns to DME bringing 30 years of direct marketing experience to his new position as CMO. His experience spans decades in automotive direct marketing, followed by stints as a marketing consultant, and most recently developing social media marketing strategies. Jacobs directs a six-person design team providing creative direction and marketing expertise for all client jobs from concept and copywriting to design and production.

Browns 25+-year career in information technology incorporates broad-based knowledge of proven software and technology solutions in the healthcare, software, government and tourism verticals. He manages a 17-person team overseeing the design and implementation of new applications, upgrades to existing computer systems and software and the procurement of new hardware and software.

Our launch of DMEdelivers.com is really the beginning of a new strategic direction for DME, said Kathy Wise, President, DME. We reevaluated our entire relationship marketing model from the bottom up with a strong focus on incorporating incredible talent and technology into our practices.

DME delivers relevance, relationships and revenue and will share their new vision for relationship marketing on Monday, July 9 here – DMEdelivers.com.

About DME Holdings, LLC

DME, an industry pioneer in relationship marketing, successfully builds relationships with clients through relevant communications with one principle goal to improve response on marketing investment. Engaging customers in a variety of industries from healthcare and banking to sports, automotive and hospitality, DME develops innovative, successful programs employing complex variable data to produce direct mail, email, social media, and digital media campaigns. Unlike other marketing communications agencies, DMEs end-to-end strategic process, from concept and design to implementation, fulfillment and analytics, is managed completely in-house at its 11-acre Daytona Beach, Fla. campus. For further information, please call 877.720.0082 or visit http://www.DMEDelivers.com.